Est. 1927 · Fraternal Order of Eagles Heritage · Buddy Holly Last Concert Venue · Fraternal Order of Eagles Headquarters · Milwaukee Civic History · National Register of Historic Places Candidate
The Eagles Club at 2401 West Wisconsin Avenue opened on September 13, 1927, as the Milwaukee headquarters of the Fraternal Order of Eagles. Its scale was deliberately monumental: 180,000 square feet spread across seven levels, clad in granite block, housing a grand ballroom, a barbershop, a bowling alley, and a swimming pool deep enough to hold 9.5 feet of water at its lowest point.
Three days before that opening ceremony, on September 10, 1927, a 15-year-old named Francis Wren drowned in the basement pool while swimming with high school friends. He was found unresponsive beneath nine feet of water. His mother died in the aftermath. Both were buried side by side at Holy Cross Cemetery in Milwaukee.
The building functioned as the Eagles' social headquarters for decades, hosting major entertainers under its original name — Guy Lombardo and Glenn Miller among them, during the years when the venue operated as Devine's Million Dollar Ballroom. On January 23, 1959, the building hosted the opening show of a 24-date tour featuring Buddy Holly, Ritchie Valens, The Big Bopper, and Dion and the Belmonts, drawing approximately 6,000 attendees. Twelve days later, the headliners died in a plane crash near Clear Lake, Iowa. The venue maintains a memorial with photographs, promotional materials, and original newspaper reviews of that performance.
In 1991, the building transitioned to its current identity as The Rave, a live music venue operating multiple stages simultaneously. The pool was drained and has since accumulated the autographs of performers who have played the venue over three decades. Pool access is now granted only through guided tours or VIP concert packages.
Sources
- https://shepherdexpress.com/culture/milwaukee-history/urban-legends-at-the-eagles-ballroom/
- https://www.therave.com/hauntedholidays
- https://www.americanghostwalks.com/articles/haunted-holidays-at-the-rave
- https://www.jsonline.com/story/news/local/milwaukee/2025/10/13/check-out-these-5-haunted-spots-around-milwaukee/86329994007/
ApparitionsPhantom soundsPhantom footstepsDisembodied laughterCold spotsShadow figures
The basement pool at The Rave has accumulated a specific set of reported phenomena over the decades since Francis Wren's 1927 drowning. Staff describe phantom footsteps in the pool area, an audible bleach smell that appears without apparent cause, and the sound of children laughing in spaces where no children are present. An apparition of a girl has been reported near the pool and in the hallways behind the coat-check area in the basement.
Musicians have proven particularly susceptible to the building's reputation. Multiple performers have described seeing a man watching their sound checks from the shadows, moving in and out of view without approaching. Davey Lane, who performed at the venue in 2002, described descending to the band room before sound check and sensing something behind him — followed by an immediate drop in temperature.
The upper floors have their own catalog. The sound of a woman singing in empty spaces has been reported. Phantom footsteps occur on multiple levels.
The building manager noted, as of investigative reporting, that reported instances of unusual activity had not been fully identified or verified. That acknowledgment is unusual in the paranormal literature — most venues either enthusiastically confirm reports or deny them entirely.
The annual Haunted Holidays tours, offered in December since at least 2022, bring visitors behind the scenes specifically to explore these accounts. They end at the drained pool, now covered in performer autographs, where the Wren drowning occurred.
Notable Entities
Francis Wren